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All Patterns

Highline Wellness

Social

Engaging Your Customers On Instagram: Lessons From Highline Wellness

What We Bought

Highline Wellness Anytime CBD Gummies

$42
Date Purchased:
Coupons Used: None
Black Friday
What We Bought

Highline Wellness CBD Apple Cider Vinegar Gummies

$29
Date Purchased:
Coupons Used: None
Black Friday

Highline Wellness, a new and effective CBD brand, uses their social media to promote their products, reinforce their benefits, and strengthen their community.

Apple Cider Vinegar Gummies promotion on Instagram Stories

Highline Wellness recently launched their new Apple Cider Vinegar gummies to alleviate their customer’s challenges with restlessness and digestion. They used their Instagram stories to tell customers about the new product, explain the benefits, and encourage customers to shop the products featured on their Instagram Story. s

Highline Wellness’ Product Education in their Instagram Posts

Their product education is continued throughout their Instagram feed and in their stories to ensure customers feel confident when purchasing their CBD products. They highlight the effects of CBD on your mental and physical health, showcase all-natural ingredients used in their formulas, and guide customers to find the right dose for them based on their needs.

Instagram features of influencer Alyssa Lynch

Highline wellness helps alleviate people's fears and skepticism around the effectiveness of CBD by having real customers share their stories about how Highline's CBD products have improved their lives. Highline Wellness has continued to leverage partnerships with influencers to increase customer confidence when making a purchase. Their influencers include a community of wellness-focused individuals, such as Alyssa Lynch, who they partnered with to launch their new CBD Eye Balm and Face Mist. They dedicate highlights in their profile to the influencer, and capture their journey from unboxing to consuming the CBD gummies.

Photo Credit:

Thumbnail photo courtesy of refinery29.com

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