Barrel Clients Go Above and Beyond During COVID-19

"Business as usual" looks pretty different these days. Many Barrel clients have experienced business setbacks as a direct result of the global pandemic, but that hasn’t stopped them from looking for ways to contribute to the communities they serve. As COVID-19 disrupts daily life, we're proud to work with so many brands giving back in a time of unprecedented uncertainty.

Laws of Motion

Women’s apparel brand Laws of Motion is working with New York Governor Andrew Cuomo to produce medical-grade personal protective equipment (PPE) and help fill a critical shortage of medical supplies in NYC and across the country. Recently they launched The Hero Initiative: With every purchase of a Hero Robe, Laws of Motion will donate 10 medical-grade face shields to frontline workers.[caption id="attachment_5568" align="alignnone" width="1024"]

Laws of Motion’s Hero Robe Initiative.

Laws of Motion’s Hero Robe Initiative.[/caption]Be a part of the Hero Initiative and purchase a Hero Robe here.

Gitman Vintage

Gitman Vintage, known for its unique men’s shirts, is working with local and state officials in Pennsylvania to produce hospital-grade medical gowns with the help of a dedicated small staff.[caption id="attachment_5570" align="alignnone" width="971"]

Gitman Vintage’s Instagram post announcing its work to produce medical gowns.

Gitman Vintage’s Instagram post announcing its work to produce medical gowns.[/caption]

Hu Kitchen

After the temporary closure of its NYC restaurant, Hu Kitchen donated 500 lbs. of vegetables and 1,200 eggs to City Harvest, a nonprofit dedicated to ending hunger in the city. [caption id="attachment_5572" align="alignnone" width="1252"]

Hu’s efforts with City Harvest.

Hu’s efforts with City Harvest.[/caption]Hu is working with City Harvest and Rethink Food NYC to donate 20,000 boxes of Hu Crackers to food-insecure families. For every box of Hu Crackers purchased on Amazon, Hu will match the donation to communities in need.Hu has also launched an effort to donate Hu products to healthcare workers across the United States. [caption id="attachment_5573" align="alignnone" width="1080"]

Hu’s “Humans Helping Superhumans” initiative.

Hu’s “Humans Helping Superhumans” initiative.[/caption]Help donate to communities in need and shop Hu Crackers here.


ParmCrisps donated boxes of its tasty cheese crisps to medical workers at Overlook Medical Center in New Jersey. Everyone needs a snack break sometimes![caption id="attachment_5574" align="alignnone" width="1080"]

Healthcare workers at Overlook Medical Center with ParmCrisps’ donation.

Healthcare workers at Overlook Medical Center with ParmCrisps’ donation.[/caption]

Austin Eastciders

After the restaurant and service industry was hit especially hard by business closures, Texas-based Austin Eastciders boosted morale by donating free 6-packs to unemployed bar and restaurant workers in Austin. [caption id="attachment_5575" align="alignnone" width="1080"]

Austin Eastciders donation update as of 4/7/2020.

Austin Eastciders donation update as of 4/7/2020.[/caption]Austin Eastciders is continuing to offer a 25% discount on any other purchases. Shop Austin Eastciders here.

Pearl River Mart

New York City’s first Asian-American department store Pearl River Mart is raising money and working with its network of contacts in China to source N95 and KN95 masks for hospital workers in NYC.[caption id="attachment_5576" align="alignnone" width="1200"]

Mr. Chen, founder of Pearl River Mart, preparing to drop off masks for medical workers.

Mr. Chen, founder of Pearl River Mart, preparing to drop off masks for medical workers.[/caption]Pearl River Mart reached its initial goal of $5000 in less than 24 hours and donated the first batch of 500 masks to Elmhurst Hospital in New York City. An additional shipment of 30,000 masks is due to arrive mid-April, and Pearl River Mart is expecting to pay $2.50 for each mask.  Help Pearl River Mart procure more masks for healthcare works with ongoing donations here.


Western action sports brand Hooey is shifting production at its factory in Texas to begin making face masks for medical personnel and the general public. Any profit from sale of the masks will go directly to medical staff.[caption id="attachment_5578" align="alignnone" width="1403"]

Hooey announcing its production of cloth face masks.

Hooey announcing its production of cloth face masks.[/caption]Show Hooey continuing support here.


Custom-fit shirt brand Stantt is donating $25 to the Robin Hood Relief Fund for every photo review submission from previous customers. Customers who send Stantt a photo in their shirt with a story of them wearing it will also receive a $25 gift card.[caption id="attachment_5579" align="alignnone" width="1080"]

Stantt’s “Share Your Memory” announcement

Stantt’s “Share Your Memory” announcement[/caption]The Robin Hood Relief Fund provides support to those on the frontlines in the form of food, housing, and job security.Get your custom-fit Stantt shirt here.

Tiege Hanley

Tiege Hanley, a men’s skin care line, donated 36,000 ounces of hand sanitizer to police officers, paramedics, and firefighters through the Chicago Fire Department. [caption id="attachment_5580" align="alignnone" width="758"]

Tiege Hanley-branded hand sanitizer.

Tiege Hanley-branded hand sanitizer.[/caption]Support Tiege Hanley and its donation efforts here. It’s comforting to know that even in times of instability, people will do their best to help out in whatever ways they can. We're sure there will be even more great efforts to come in the weeks ahead and we'll continue to celebrate and highlight those doing good.

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