Unlock Revenue Through Repeat Purchase & Increased LTV

Barrel's email and retention marketing service is designed to help our clients drive revenue and customer retention. We create personalized email campaigns and automations that engage with content based on their preferences, interests, past purchases, browsing, and more.

Who Is It For?

Whether aiming to nurture leads, boost sales, or enhance brand loyalty, Barrel's email marketing service delivers measurable success and fosters long-term relationships with brand's customers.

Email and retention marketing empowers companies to retain customers and drive revenue with personalized experiences throughout the entire purchasing journey.


YoY email revenue


YoY growth

How We Drive Customer Retention

 Email Personalization

Leverage automation and customer segmentation to send personalized emails to drive conversion

 Learn from Customers

Request feedback from customers to inform product development and drive conversion opportunities

✓  Dynamic Email Content

Use your customer's past browsing and purchasing behavior to create emails with dynamic, personalized product feeds

 Full Ecommerce Integration

Integrate your entire tech stack with your ESP including over 300 pre-built integrations and flexible APIs

 Centralized Customer Data

Store, manage, track, and analyze customer data at scale to better understand your customers' shopping behavior

 Branded Marketing Emails

Easily build branded marketing emails to tell your company and product story to drive conversion

Get Help With Your Email & Retention Marketing

Get Started

Client Success

Sweet Loren's

Brand Storytelling & Recipes

We reimagined Sweet Loren's welcome flow and marketing emails to make it easy for customers to learn about their products and find new ways to use their products.

As a founder-led brand, Sweet Loren's origin story is integral, so we created a dedicated email that tells Loren's story to connect with customers.

View Case Study

Client Success

Once Upon a Farm

Build-A-Box Subscription Education

For Once Upon a Farm, ordering products in a monthly build-a-box subscription is a key benefit to shopping online.

We created a welcome flow that educates new subscribers on how OFARM's products address a range of stages, dietary needs, and flavor preferences to curate the perfect subscription box for their little ones.

View Case Study

Client Success


Abandoned Cart & Checkout Flow

We created an ecosystem of emails for Visionist that  tell the brand story through the welcome flow, encourage conversion through the abandoned cart flow, and highlight their range of optical services.

We developed a personalized email flow tailored to customers who finished the product finder quiz, aiming to promote the specific product and related collection to them.

View Case Study

Client Success

Rowing Blazers

Enhancing Product & Collection Discovery

To tell the story behind Rowing Blazers and elaborate on their unique approach to design, Barrel created a series of automated emails that welcome new customers to the brand.

In addition to the new design, these emails feature dynamic product feeds to improve recommendations and help the customer complete their look. The new emails boosted conversion +87.7% and increased revenue by +58.3%

View Case Study

Client Success

Aztech Mountain

Fusing Luxury, Style, & Utility

We redesigned Aztech Mountain's site and built a suite of cohesive email automations that drove immediate, lasting impact for the business while meeting shoppers where they are.

The new emails skyrocketed their email-driven revenue to 63% YoY. In month one, we saw email-driven revenue double.

Client Success

Austin Eastciders

Bringing Product Launches to Life

To promote Austin Eastcider's latest product launches, we designed emails that celebrated the explosive flavors to encourage customers to shop for the products near them.

Each email included the product's flavor notes, recipes, and a call to action of where to find the cider at their local store.

View Case Study

Explore Resources

Discover the Science Behind Scalp Health with Act+Acre's Email

Act+Acre, leverages their emails, built on Klaviyo, to encourage conversion through tailored products, product education, and customer reviews.

Read the Article ↗

Simple Steps for Personalized E-commerce Communication

Lucas Ballasy, our partner and CXO, shares three simple steps to setting up customer profiles in Klaviyo for more personalized emails.

Read the Article ↗

Contact Us to Get the Most Out of Your Email & Retention Marketing

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.