As part of a rebranding project, Barrel helped create a new brand story for Skora inspired by the sneakers’ unique design features and long-lasting comfort. With this new story came the need for new assets.
For the in-studio photoshoot, we worked with the Skora team to build otherworldly sets meant to look like undiscovered planets. We wanted to represent the uniqueness of the sneakers in imagery that would capture the attention of a new audience.
A series of macro shots allows us to showcase individual features on the sneakers that are important to many runners.
Check out some images from the shoot below.