Redefining the concept of luxury fashion by merging sustainability and exclusivity, Encore Bag is on a mission to disrupt the fashion industry. 

We worked with the Encore Bag team to launch the brand to market on Shopify while building brand awareness, showcasing their unique products, and encouraging customers to buy their one-of-a-kind pieces.

Using a design system that puts their unique products and processes at the forefront of the experience, we highlighted the beauty and detail of each bespoke bag.

To connect with their core audience, Millennials concerned with both elegance and product circularity, we integrated Encore’s commitments to sustainability and local craftsmanship throughout the site.

We blended compelling storytelling and conversion best practices on each of the product details and listing pages to turn one-time buyers into repeat customers.

Visit the Encore Bag website here.