Abandoned Cart vs. Abandoned Checkout

Abandoning the cart and abandoning the checkout are two different behaviors that email service platforms (ESPs) tend to talk about as one: Abandoned Cart. Here are the key differences between these behaviors and how this information can help you improve the efficacy of your email automations.

Learn how abandoning your online cart and abandoning the checkout are different, as well has how this information can improve your email automations.

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