By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
Launching a New Wellness Brand to Market
while on earth™ is a performance wellness brand for those who move, go, and do. Barrel helped launch while on earth™ to market with an e-commerce site that highlights product storytelling, builds community, and drives conversion.
Visit Website
Our Partners
Apps & integrations on this project.
Redefining what a wellness brand can be, the new while on earth™ site showcases their holistic approach to fitness, health, and mindfulness, while fostering brand affinity and community growth through immersive storytelling and engagement.
To build momentum ahead of their September 2024 launch, while on earth™ rolled out a phased web experience starting with a splash page to capture emails, followed by a limited brand site and prelaunch experience supported by social and email campaigns.
The product page highlights the innovative, high-quality materials and performance with detailed specs and ambassador content to educate customers and boost conversions.
We built a scalable framework for while on earth™ featuring flexible landing pages that highlight each collection’s story, founder’s vision, and wellness philosophy.
To enhance the post-purchase experience, we implemented a seamless returns and exchange process paired with branded tracking pages and emails that integrate product education and strategic upsell opportunities.
We enhanced customer service by integrating a help center and chat with AI, boosting automated replies 21%, to reduce manual work and speed response times.
Interested in collaborating on a project?
Get StartedExplore More Work
The Outset
Launching & Growing a Celebrity Skincare Brand
Tiege Hanley
Simplifying Men’s Skincare Subscription Experience
Cholula
Blending Heritage and Modern Flavor for the #1 Mexican Hot Sauce in America
Instant Pot
Refreshing Instant Pot’s Brand Experience to Power Channel Expansion
ParmCrisps
Driving Retail Sales Through a Bold New Look for ParmCrisps
Anthony's Goods
Driving DTC Growth for an All-Natural Pantry Staple Brand
Relief Factor
Integrated Omnichannel Strategy for a Supplement Brand
Cabot Creamery
Growing a Trusted Household CPG Brand
