Our partnership with Khloud continues well beyond launch. This winter, we supported the rollout of two new flavors, Cinnamon Roll and Truffle & White Cheddar, each with different go-to-market strategies and technical needs.
For Cinnamon Roll, the site was built to support a true multi-channel launch from day one. The flavor was fully integrated across Khloud’s website, subscriptions, and social commerce, with optimized product pages, bundling, and cross-sells driving the majority of sales through the online store and maintaining momentum well past launch.
Truffle & White Cheddar followed a different path, debuting through a retail-first strategy with Target exclusivity. We launched a premium product page with multi-pack options and “coming soon” messaging, ensuring the brand was retail-ready while the site infrastructure was prepared to support direct sales as soon as exclusivity was lifted.
Across both launches, the work reinforces what a post-launch partnership looks like. From fast-turn product page builds to flexible messaging and scalable site architecture, the website continues to serve as the foundation for new flavors, channel shifts, and growth moments as Khloud expands its lineup.
This is what it means to build for what comes next, not just day one.
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