Launching a New, Premium Ready-To-Drink Vodka Soda

Founded by Kylie Jenner, Sprinter is a new canned vodka soda made with premium vodka, real fruit juice, and sparkling water. Sprinter is available in Black Cherry, Lime, Grapefruit, and Peach.

Sprinter came to Barrel as their development partner to help them build and launch their product on Shopify. We developed a website to generate hype around the products, showcase the delicious product to customers, demonstrate where to find Sprinter Vodka Soda near them, and foster community engagement by prompting visitors to subscribe to their newsletter for the latest brand updates. 

We integrated MailChimp and Attentive to build their newsletter list and Pear Commerce’s store locator to connect customers with their local Sprinter distributor.

Check out the Sprinter website.