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Evolving the Loan Application Process with CreditSnap

CreditSnap is a next generation Lending Platform and it is on a mission to make loan-qualification fast and easy. Its cloud-based processing platform can pre-qualify requests in minutes, without hurting credit scores. We worked with CreditSnap to refresh their brand and position them as a leader in the digital lending space.

New CreditSnap logo and hand holding phone

To help CreditSnap stand out against the competition, we focused on its accelerated approach to loan qualification. This new identity inspired the use of high-contrast colors and multi-faceted infographics to evoke a sense of speed and energy while also making the platform feel accessible.

Brand style guide pages
Car, loan application, money clip, house, credit meter and stack of documents

"The great quality of work coming out of Barrel is a reflection of the impressive quality of minds (people) there. As a start-up, we are always worried whether or not the design team can capture the essence of an innovation like what we are trying to do. Barrel team surprised me in the past, and pleasantly surprised me again now. They have not only captured the essence but have done a remarkable job at visualizing complex ideas, and thereby making it easy to communicate through the website. Barrel team does not shy away from making bold recommendations, and that is an essential ingredient of the successful outcomes I have realized from Barrel on several projects"

—Deepak Polamarasetty, President & CoFounder of CreditSnap
Overlap of CreditSnap designs

In conjunction with the rebrand, we worked with CreditSnap to develop a new website built on Webflow. We created a modular design system that can be leveraged for future pages and updated in a snap.

Walkthrough of Webflow

Check it out at creditsnap.com

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