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Barrel works with beauty and skincare brands to elevate routines into rituals. We focus on retention, education, and storytelling, designing product pages that speak to ingredients and benefits, building out flows that encourage repeat purchase, and ensuring the digital experience reflects the brand’s promise at every step.
Leverage zero-party & first-party data to get to know your customers directly.
Solicit customer feedback to inform product development and innovative experiments.
Offer content and resources to maximize customer satisfaction with your products.
Encourage repeat business through subscriptions, loyalty programs, and coupons.
Guide customers to seamlessly find your products in stores, down to the SKU.
Convey your brand’s story and values to better connect with your audience.
Stir excitement and anticipation for new product innovations and launches.
Simplify shopping through e-commerce, offering customers convenience.
Provide special access to unique product bundles catered to customer needs.